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News
Dedcool is betting on a $1 million NYFW pop-up, OOH blitz to break through the crowded fragrance landscape with new launch
1+ hour, 50+ min ago (345+ words) What does it take to successfully launch a new SKU into the heavily saturated fragrance market? To launch its newest scent on Monday, September 14, Dedcool is betting on a New York City OOH campaign that includes a $1 million pop-up on…...
Curaçao Chronicle | ZARA Opens at Sambil Curaçao as Mall Owners Hail Major Boost for Island’s Retail Sector
3+ day, 14+ hour ago (632+ words) WILLEMSTAD – International fashion giant ZARA officially opened its new store at Sambil Curaçao today, September 10, marking the arrival of one of the world’s best-known fashion retailers on the island and what Sambil executives describe as a major milestone for Curaçao’s…...
This SoHo Beauty Destination Is Designed for More Than Shopping
3+ day, 15+ hour ago (322+ words) Beauty retail increasingly asks stores to do more than simply display products. At a new SoHo concept from Outside In and Nature of Things, shopping is only one part of the program: Makeup and skincare share an address with fragrance,…...
Kagiso Modupe launches contemporary production studio
4+ day, 16+ hour ago (290+ words) South African actor, director, and producer Kagiso Modupe starts a new chapter in his career, launching a new, innovative production company called Modupe Productions. Also see: Kagiso Modupe speaks out on ‘Pimville’ payment controversy The award-winning actor announced the launch…...
Mykonos Perfume Expands Official Digital Presence on Perfumelo for Global Fragrance Enthusiasts
4+ day, 19+ hour ago (225+ words) The Viral Local Fragrance House Partners with Perfumelo to Offer 100% Authentic Mykonos Eau de Parfum and Extrait de Parfum Collections Online "Our goal has always been to democratize luxury scent experiences," said the Brand Director at Mykonos. "By partnering with…...
Chic Shanghai Closes Latest Edition With 70,000 Visitors and 700-Plus Exhibitors
5+ day, 16+ hour ago (465+ words) Professional buyers and sellers gathered at Chic Autumn 2026 on the final weekend of August, with exhibitors from Italy, the United Arab Emirates, South Korea, Japan and India joining buyers from 17 countries. 8 sep 2026 - 08:54 A massive trade show. From August 25th to 27th, 61,824 trade…...
Murchison perfume entrepreneur to exhibit in China
6+ day, 42+ min ago (268+ words) Luyanda Cele of Murchison is set to jet off to China soon to exhibit his perfume business. Cele’s trip to China comes after his return from London, United Kingdom, in July, where he showcased his products at the internationally renowned…...
Huda Beauty taps Cardi B to expand Easy Bake franchise with Ultra Snatched line
1+ week, 4+ day ago (332+ words) Huda Beauty has partnered with American rapper Cardi B to launch Ultra Snatched, a new extension of its bestselling Easy Bake complexion franchise, backed by a global marketing campaign spanning social media, digital channels and in-store activation. Inspired by Huda…...
USA TODAY tries Sam Adam's non-alcoholic Oktoberfest beer
1+ week, 5+ day ago (10+ words) USA Today...
Anecdotes by Artists: Perfumer-Led Fragrance Brand Launches
1+ week, 5+ day ago (389+ words) There’s a new fragrance brand launching and it’s heading straight to Sephora. Set to arrive on 14 September, Anecdotes by Artists is a fragrance house that hands full creative control to perfumers, with each collection built around their own memories, emotions,…...