News
Playboi Carti To Team Up With Under Armour
2+ hour, 48+ min ago (283+ words) Playboi Carti just officially signed a multi-year creative partnership with Under Armour. The deal marks a radical shift in the brand's overall strategic direction entirely. The collaboration focuses on a new sub-label centered around gothic performance wear aesthetics. Carti's "Opium…...
Michael Jordan's 23XI Racing Team Wears Limited Air Jordans
1+ day, 1+ hour ago (358+ words) Michael Jordan's 23XI Racing team showed up in pristine sneaker heat recently. The entire crew was decked out in some of the cleanest kicks available. MJ himself wore the Air Jordan 4 "Flight Club" colorway to the event. The iconic silhouette features…...
Adidas Files Major Lawsuit Against Sole Retriever Over Leaks
3+ hour, 21+ min ago (441+ words) Adidas just filed a federal lawsuit against Sole Retriever and founder Harris Monoson. The accusations are serious and the evidence is pretty damning here per Complex. According to court documents, Monoson sent an aggressive email to multiple Adidas executives. He…...
Kevin Durant Unveils Nike Team KD NIL Program At Texas
2+ day, 9+ hour ago (308+ words) Kevin Durant announced the launch of "Team KD" on March 10, 2026. The groundbreaking NIL partnership connects Durant, Nike, and the University of Texas in unprecedented ways. Texas Longhorns junior Madison Booker becomes the program's first-ever signee and brand ambassador. The All-American…...
Tim Cook Spotted In Unreleased Travis Scott Air Jordan 1 Low
2+ day, 4+ hour ago (326+ words) Apple CEO Tim Cook was spotted in New York City wearing an unreleased Travis Scott x Air Jordan 1 Low. The "Pink" colorway hasn't dropped publicly yet, making this sighting especially interesting. JustFreshKicks'reports both pairs are going to drop on May…...
Air Jordan 4028 To Launch In New Colorway Soon
5+ day, 7+ hour ago (346+ words) The Air Jordan 4028 is landing in a new "Black/Metallic Silver/Barely Volt" this summer. Jordan Brand continues its AJ40 homage series with another bold hybrid release. This time, the Air Jordan 40 links up with the iconic Air Jordan 28. The result…...
Michael Jordan Spotted Wearing Air Jordan 4 "Flight Club"
5+ day, 21+ hour ago (288+ words) Michael Jordan was spotted wearing the Air Jordan 4 "Flight Club" at a NASCAR event recently. He appeared alongside Fat Joe and others at the racing venue looking relaxed and casual. The sneakers dropped back in January 2026 as a limited release…...
Jeff Staple Roasts Nigel Sylvester's Sneaker Of The Year Win
1+ week, 1+ hour ago (307+ words) Jeff Staple publicly said why Nigel Sylvester's "Brick After Brick" Air Jordan 4 shouldnt have won Sneaker of the Year. The legendary designer shared his controversial take during a recent podcast interview generating significant discussion. "How is sneaker of the year…...
Air Jordan 7 "Raptors" Returns Early Next Year
1+ week, 3+ hour ago (331+ words) The Air Jordan 7 "Raptors" is making a highly anticipated return early next year. This marks a huge comeback for one of the most beloved Jordan 7 colorways ever. zSneakerHeadz reports that the Air Jordan 7 "Raptors" is releasing in early 2027. Fans have…...
RaKai Receives First Signature Shoe With Under Armour
1+ week, 21+ hour ago (333+ words) RaKai has officially received his first signature shoe with Under Armour at just 17 years old. The young streamer got to design the shoe live on stream with Under Armour's design team. Fans watched the entire creative process happen in real…...