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Athletech News

Athletech News – a curated series of fitness articles creating the intersection of fitness, technology, and finance.

  • 94articles · 30d
  • 3+ day agolatest article
  • Aug 17, 2026earliest in window
  • 10%with images
  • 313avg words
articles per day
Categories
  • Sports & Fitness 75
  • Beauty & Fitness 61
  • Economy, Business & Finance 45
  • Lifestyle & Leisure 26
  • Sport 13
  • Finance & Business 11
  • Sports 9
  • Health & Wellness 6

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News

Athletech News
athletechnews.com > the-90-day-presale-playbook

The 90-Day Presale Playbook

3+ day, 12+ hour ago   (919+ words) Success takes the right partner and strong systems. ATN's Franchise Lens shares the keys to preparing for franchise success. Only about one in a 1,000 studios opens fully funded. Two operators who beat those odds lay out the 90-day presale playbook,…...

Athletech News
athletechnews.com > gym-shakes-maker-applied-nutrition-lifts-target-on-protein-hype

Gym Shakes Maker Applied Nutrition Lifts Target on Protein Hype

2+ week, 4+ day ago   (194+ words) New Report: The Business of Wellness, Recovery & Longevity Explore the trends shaping the future of wellness. (Bloomberg) — Sports nutrition company Applied Nutrition Plc upgraded its profit guidance as continued demand for protein-rich products brightens its outlook. The maker of workout…...

Athletech News
athletechnews.com > what-your-churn-rate-is-telling-you

What Your Churn Rate Is Telling You

3+ week, 3+ day ago   (145+ words) Klaudia Balogh is a Florida-based health and longevity journalist with over a decade of international reporting experience, holding broadcast journalism degrees from the U.S. and the U.K. She covers the science, founders, and brands shaping how people perform, recover and live better…...

Athletech News
athletechnews.com > fitness-wellness-brands-inc-5000-list

The Fastest-Growing Fitness & Wellness Brands in America, Ranked

3+ week, 4+ day ago   (153+ words) Ani Freedman is Editor of Daily News & Digital Content for ATN. Previously, she reported on health and wellness for Fortune Magazine, covering fitness, mental health, the latest in health science and more. Her reporting for InDepthNH.org on environmental pollution…...

Athletech News
athletechnews.com > madabolic-hires-new-president-makes-ai-investments-as-it-eyes-50-studios

MADabolic Hires New President, Makes AI Investments as It Eyes 50 Studios

3+ week, 5+ day ago   (493+ words) Applications Are Open: 2026 Power Player Awards Nominate yourself (or someone who deserves it). The strength-focused fitness franchise is revamping its executive leadership team, and adding new tech and franchisee support tools, to drive more growth MADabolic is revamping its leadership…...