7+ hour, 35+ min ago  (195+ words) DICK's Media x Adidas has won in Best In-Store Digital Retail Media Activation at The Drum Awards for Commerce Media 2026. Here is the case study that impressed the judges as submitted. Adidas partnered with DICK'S Media to transform physical product…...

2+ week, 5+ day ago  (881+ words) Gym Nation CMO Rory Mc Entee explores why Nike's pulled marathon ad says more about modern brand fear than modern brand creativity, and why standing for something still matters. Does his argument have legs? The offending Nike ad from the…...

1+ mon, 1+ day ago  (145+ words) The film visualizes the actor's design process, which was developed with stylist Law Roach. Zendaya and Spike Jonze have teamed up to promote the actor's first co-created collection with Swiss sportswear brand On, developed with stylist Law Roach. The surreal…...

1+ mon, 3+ week ago  (303+ words) The Drum Marketing Awards 2026 - Extended Entry Deadline The Beats and Nike collaboration spot was created by ad agency Mirimar. Beats and Nike have unveiled their first-ever hardware collaboration with the "Powerbeats Pro 2, Nike Special Edition. The limited release features a…...

2+ mon, 1+ week ago  (193+ words) The latest ad stars Jennie, Kendall Jenner, Lamine Yamal, Baby Keem, Olivia Dean, James Harden, and Tyshawn Jones. Adidas Originals has unveiled the next chapter of its "The Original Icon " Superstar" campaign starring brand ambassador Samuel L Jackson. In the…...

2+ mon, 2+ week ago  (460+ words) The Drum Burns Supper The Drum at Possible The Drum at Cannes The Drum Live UK The Drum Awards Festival The Drum at CES Listen to article 5 min 33 sec The Drum catches up with Brendan Mc Dermott of retail design…...

2+ mon, 3+ week ago  (467+ words) The Drum Burns Supper The Drum at Possible The Drum at Cannes The Drum Live UK The Drum Awards Festival The Drum at CES Tariffs are pushing costs up, and brands are passing them on. But instead of calling it…...

3+ mon, 2+ hour ago  (602+ words) Chief creative officer Adam Kornblum talks us through the skincare brand's latest campaign, which shows how to build anticipation, invite participation and still land the science. When Cera Ve decided to make Kevin Durant the "new face of legs,' it…...

6+ mon, 1+ week ago  (385+ words) The apparel brand is inviting fans to share their near-death adventures in the great outdoors. Columbia Sportswear is celebrating Halloween by giving the Grim Reaper its login. On Instagram, @Columbia1938 is now run by @Reaper_1938, the hooded influencer of your nightmares. In…...

10+ mon, 2+ day ago  (243+ words) Teaser pairs the American actor's narration with moody visuals to explore the sneaker's cultural staying power. Adidas Originals has launched a new global campaign for its Superstar sneaker, featuring actor Samuel L Jackson as narrator in an effort to reinforce…...