News
adidas forecasts high single-digit sales growth in 2026
2+ hour, 9+ min ago (247+ words) adidas said it expects currency-neutral revenues to increase at a high-single-digit rate in FY26, representing around "2bn($2.32bn)of growth in absolute terms." Operating profit is projected to rise to around "2.3bn, despite what adidas expects will be an approximately "400m negative impact from US…...
Birkenstock posts FY25 revenue growth of 18%
2+ mon, 2+ week ago (420+ words) UK-based Birkenstock reported fiscal year 2025 (FY25) revenue of "2.09bn ($2.44bn) for the year ended 30 September 2025, surpassing the company's previously issued guidance. It represents a 16% year-on-year increase and on a constant currency basis, revenue rose 18%, ahead of its 15-17% growth outlook. Net profit increased 82% to…...
Puma switches to licensing agreement with ULAC for greater efficiency
3+ mon, 3+ week ago (346+ words) Global sportswear brand Puma has changed its business arrangement with United Legwear Company (ULAC) from a partnership model to an exclusive licensing agreement. The new structure, which took effect on 1 November 2025, authorises ULAC to distribute Puma-branded socks, underwear, children's apparel,…...
Nike’s Jordan Brand to launch first World of Flight store in US
4+ mon, 4+ week ago (408+ words) Nike's Jordan Brand will open its first US World of Flight flagship store in the US city of Philadelphia, Pennsylvania, on 10 October 2025." Situated at 1617 Walnut Street, the Philadelphia outlet will become the sixth World of Flight location worldwide, following openings…...
Skechers dismisses Kizik’s patent allegations as 'baseless"
7+ mon, 1+ week ago (389+ words) The latest lawsuit focuses on Skechers' Hands Free Slip-ins collection. Global footwear and apparel company Skechers USA is facing a lawsuit for allegedly infringing on footwear brand Kizik Design's patents. The legal action was initiated on 24 July in the US…...
Crocs names Terence Reilly chief brand officer to boost global marketing
9+ mon, 1+ week ago (429+ words) Crocs has appointed Terence Reilly executive vice-president and chief brand officer to boost its global marketing strategy. Reilly will work closely with the leadership of the Crocs and HEYDUDE brands in strategic planning and implementation. Crocs has appointed Terence Reilly…...