4+ hour, 28+ min ago   (291+ words) Campus Shoes launches ‘The Kids’ Constitution’ to champion children’s ‘Freedom to Play’ MediaBrief Campus Shoes has launched ‘The Kids’ Constitution’ under its Campus Kids footwear line this Independence Day. Built around ‘The Freedom to Play’, the initiative reimagines constitutional freedoms…...

1+ week, 6+ day ago   (538+ words) The demands of hybrid training and racing are constant, but traditional footwear has required compromise. Athletes have been forced to choose between the speed and responsiveness of a running shoe and the stability and grip of a traditional training shoe,…...

3+ week, 4+ day ago   (231+ words) ASICS SportStyle has again collaborated with EMPTY BEHAVIOR to unveil the new HYPERSYNC shoe, under the theme ‘Powerette,’ revisiting the design of low-profile silhouette. ASICS SportStyle and EMPTY BEHAVIOR present the HYPERSYNC shoe: a cross-disciplinary experiment in athletic philosophy. Here,…...

1+ mon, 1+ week ago   (304+ words) At the centre of this collaboration is Pullela Gopichand, the legendary coach behind the Olympic success of Saina Nehwal and Olympic silver medallist PV Sindhu, All England Open champion, and one of India’s most respected coaches, who will work closely…...

1+ mon, 1+ week ago   (232+ words) The collection brings this idea to life through subtle design details, chest placements, embroidered motifs, and a retro-inspired colour palette featuring Teal, Woodland Gray, Midnight Blue, Ash, Yellow, and Chili Flakes. Select styles use MATPIQ fabric for a soft hand…...

1+ mon, 2+ week ago   (540+ words) Mediabrief.com The Sock Street is expanding its focus to serve India’s growing community of everyday athletes. As part of this shift, the homegrown company has appointed Sangram Singh as its ambassador and launched a new range of compression performance…...

2+ mon, 1+ day ago   (409+ words) Mediabrief.com Jewellery retailer Jos Alukkas has expanded its portfolio with the launch of the Ballé Collection, a new signature line inspired by the timeless art of ballet. Drawing from themes of elegance, grace and resilience, the collection aims to…...

3+ mon, 4+ day ago   (210+ words) Designed for spring-summer dressing, the new silhouettes bring together fashion-forward appeal and everyday versatility, catering to young Gen Z female consumers seeking style without compromising on comfort. Built around Crocs’ global ‘Glad You Noticed’ narrative, the campaign celebrates those style…...

5+ mon, 2+ week ago   (288+ words) neOwn, founded by Kranti Gada (former COO of Shemaroo Entertainment Ltd.), appeared on IdeaBaaz and earned the attention and support of retail industry leader Anupam Bansal, Executive Director of Liberty Shoes, who was one of the Titans on the show....

7+ mon, 3+ day ago   (163+ words) It’s more than just an ad — it’s a statement. Spykar is leading the way with an exciting, inclusive, and forward-thinking vision that celebrates individuality and style in the digital age. At the heart of the campaign lies a simple yet…...