News
Chupps reframes comfort with ‘sleeping feet’ film
1+ hour, 58+ min ago (242+ words) Chupps Footwear's latest campaign uses a minimalist narrative and sound design to reinterpret comfort in a cluttered footwear category. by Campaign India Team | 02/05/2026 Chupps Footwear has launched a new campaign conceptualised by INTO Creative, introducing a distinctive take on comfort…...
Jockey expands "take it outside" athleisure push
4+ day, 6+ hour ago (471+ words) Campaign India Page Industries Ltd. , the exclusive licensee of Jockey International Inc, has reintroduced its "Take It Outside" campaign for summer, placing renewed emphasis on its outerwear and athleisure portfolio. The move reflects a strategic push to strengthen the brand…...
Bata India promotes affordable school footwear range
3+ week, 1+ hour ago (342+ words) Bata India introduces a new campaign aligned with the back-to-school season, focusing on affordability, comfort and functional design for children. by Campaign India Team | 11/04/2026 Bata India has launched its "Strong Steps, Small Price" campaign as part of the back-to-school season…...