News
Inventory Clean-Up Helps Puma Beat First-Quarter Expectations
14+ hour, 57+ min ago (182+ words) Adidas" performance at the London Marathon established it as a leader in the running category. It"s difficult to see why the company didn"t select investor Elliott"s preferred candidate, Ralph Lauren Corp."s Jane Nielsen, writes Andrea Felsted....
Adidas Gets Running Lift in London From Two Sub-2-Hour Marathons
4+ day, 13+ hour ago (222+ words) It's difficult to see why the company didn't select investor Elliott's preferred candidate, Ralph Lauren Corp.'s Jane Nielsen, writes Andrea Felsted. The Nike veteran's appointment as Lululemon's CEO doesn't seem to be going over well with investors. An NBA…...
Don't Blame Basketball for Nike's Slowdown
1+ week, 2+ day ago (299+ words) Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. I hope your weekend was fantastic. I spent most of mine watching playoff basketball....
Opinion: China's Sneaker Wars Are Just Kicking Off
2+ week, 2+ day ago (338+ words) A flurry of earnings has revealed some surprises in China's $67 billion sportswear industry. While homegrown players still lead the pack, competition is coming from niche Western makers of performance gear favoured by serious athletes. Operational missteps and fierce competition from…...
Asics Breaks the Ice for Sportswear on the Iran War
1+ mon, 14+ hour ago (333+ words) Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. I hope your week is off to a great start. Everyone's bracket is obviously…...
Virgil Abloh Archive Begins a New Era with Nike
1+ mon, 1+ week ago (288+ words) Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. I hope your week was awesome. Mike Sykes is the Sports and Fashion Correspondent…...
Why Adidas Is Suing a Sneaker Leaker
1+ mon, 1+ week ago (306+ words) The sportswear brand's outlook fell short of expectations as US tariffs and adverse currency movements weighed on earnings, dampening investor confidence. We've seen a lot more of Adidas' classic Superstar sneaker lately. Let's talk about why this is happening. Mike…...
Adidas" Power Play Against Leakers
1+ mon, 2+ week ago (336+ words) Good morning, friends! Welcome back to The Kicks You Wear. Thanks so much for reading today. I appreciate you giving me a bit of your time. I hope you had a great weekend! Remember how last week it was almost…...
Asics Buys Marathon Registration Platforms to Boost Running-Shoe Sales
1+ mon, 3+ week ago (740+ words) Asics Corp. is accelerating its global expansion by taking greater control of marathon infrastructure, a strategy executives say will deepen engagement with runners and convert that access into faster growth in running-shoe sales. The 77-year-old Japanese sportswear maker has been…...
Sportswear Brand On Sees Possible Boost From Lower US Tariff Rate
1+ mon, 4+ week ago (592+ words) On Holding CEO Martin Hoffmann expects a possible boost from lower US tariff rates after the Supreme Court struck down the government's emergency levies, even as the fast-growing Swiss sportswear brand offered a cautious sales outlook for the year on…...