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News
Campus Shoes reimagines childhood freedom with ‘The Kids’ Constitution’ campaign
2+ hour, 5+ min ago (380+ words) Campus Shoes has launched ‘The Kids’ Constitution’ under its children’s footwear line, Campus Kids, placing children’s perspective on freedom at the centre of its latest campaign. Inspired by the Constitution of India, the initiative reinterprets the idea of fundamental freedoms…...
Paragon Footwear celebrates the quiet care of fathers with #2KadamExtra
1+ mon, 1+ week ago (204+ words) This Father's Day, Paragon Footwear has unveiled #2KadamExtra, a campaign that shines a light on the countless ways fathers quietly go beyond what's expected for their children. At its heart, #2KadamExtra is a tribute to the quiet presence of fathers whose support…...
Sparx brings Chunky Pandey onboard for chunky sole sandals campaign
1+ mon, 1+ week ago (266+ words) By leveraging this naturally occurring play on words, Sparx creates an engaging narrative that is instantly relatable and memorable. The campaign draws inspiration from familiar creator content and conversational internet humour, allowing the brand to introduce the product in a…...