4+ hour, 36+ min ago   (622+ words) The studio revealed seven Runner Shells ahead of Marathon's March launch, and each one feels like its own personality test. Are you a loot goblin? A chaos gremlin? A stealth enjoyer? A medic who's tired of being ignored until everyone…...

3+ day, 13+ min ago   (396+ words) Memphis Grizzlies point guard Ja Morant has had better (and worse) years in the NBA. When it comes to his sneakers, this season is unmatched. The Nike Ja 3 has been a smash hit. Morant's third signature basketball shoe has done…...

1+ week, 4+ day ago   (349+ words) Maybe Nike backs a Gabby brand, much like Jordan? But again, would they try and do that now? What about Adidas? Ever since ending their relationship with Y" they could be in the market for some crazy star power, but…...

1+ week, 4+ day ago   (504+ words) Ever since Nike signed Caitlin Clark on a $28 million 8-year deal, many have complained that she was under-promoted by the brand despite being the most popular and trending basketball star on their roster. It seems the brand is finally satisfying…...

2+ week, 3+ day ago   (157+ words) When Nike and Devin Booker released the trailer for the Nike Book 2s, it didn't feel like a marketing moment. It felt like confirmation. " Nike Basketball (@nikebasketball) December 29, 2025 That credibility hit a national note recently when Steph Curry, arguably the most…...

2+ week, 6+ day ago   (409+ words) All hoopers and sneakerheads have an opinion on the adidas x Fear of God partnership. In an era when so many sneaker brands are relying on retro models from their catalogs, Fear of God Athletics looked to the future with…...

3+ week, 19+ hour ago   (437+ words) There have been plenty of exciting footwear storylines throughout this NBA season, but none have been more riveting than Golden State Warriors guard Stephen Curry's sneaker free agency. In November, Curry and Under Armour abruptly parted ways after 12 years. Curry…...

1+ mon, 1+ week ago   (484+ words) The biggest sneaker storyline of the NBA season has been the sudden split between Golden State Warriors point guard Stephen Curry and Under Armour. However, new reporting indicates the breakup had been brewing for some time before accelerating rapidly towards…...

1+ mon, 2+ week ago   (364+ words) Indiana Pacers point guard Tyrese Haliburton's first signature PUMA basketball shoe has had a rollercoaster debut. Haliburton debuted the PUMA Hali 1 with an epic buzzer-beater in Game 1 of the NBA Finals, only to tear his Achilles tendon in Game 7. This…...

1+ mon, 3+ week ago   (415+ words) Perhaps the biggest story in basketball on November 24 regarded Golden State Warriors superstar Steph Curry's and Under Armour's relationship coming to an end after 13 years. While this was already known after reports of this split surfaced earlier this month, a…...